Founded by the late Shri. Tarachand Barjatya,
Rajshri Productions started its journey in 1947.
Whenever we think of Rajshri films, a trail of
nostalgic family bonding scenarios take us down the memory lane, that’s the
impact of cinema Rajshri Productions has left on its viewers. To understand
one’s audience and building a legacy by adding generations to it for 71
years isn’t a cake walk, however Rajshri Productions has been doing that with
ease and is now all set to add another emotion to its brand.
Carrying forward the legacy , On the 3
year celebration of Prem Ratan Dhan Payo they are all set to announce their new
film, ‘Hum Chaar’, The film is based on friendship and with Rajshri’s
philosophy of 'family first' ,a new phenomenon that 'friends are family too'
gets introduced in Indian Cinema.
In a very warm and unique way Rajshri Productions
introduced ‘Hum Chaar’ to their audiences, with a series and sequences of their
previous hits in a video.
The video’s
theme revolves around family and love, with scenes & dialogues from their
greatest hits and with a branched message,
'friends are family too'.
Hum Chaar explores the idea that in a world where
families are nuclear and joint families are rarely seen, friends become family
too.
Producer and Director Sooraj Barjatya shared , “
It's always a proud moment, welcoming another film into the family..
Abhishek with Hum Chaar has explored the idea of
how Friends are Family too in today's world, which resonates with the values
that Rajshri has stood for in the past 71 years.Rajshri Family
warmly welcomes our writer-director Abhishek Dixit and our 58th
film, Hum Chaar today!
Love and Blessings.”
Director Abhishek Dixit expressed,” Everyone
associates Rajshri and Sooraj Sir with the movies which can be watched together
with family. It has been a great experience being a part of the Rajshri family
and making this film which will redefine the word ‘family’. In this golden age
of content driven cinema we have tried our best to come up with a story which
is relatable to everyone who share a great bonding with friends. Thank you to
the Rajshri family and Sooraj sir for showing trust in me.“
Rajshri Productions is one of the pioneers in
Indian cinema and has been around since India got it's independence, hence it
has always held Indian values and bonds in its films. Having said that it has
always been evolving with time and each film has had the essence of present
speaking volumes of the Indian culture and values.
From 1989, under the direction
of Sooraj R. Barjatya, Rajshri became the trendsetter for a whole generation
with films like ‘Maine Pyaar Kiya’ – a
simple teenage romance – which was the biggest hit of the year and went on to
win six Filmfare awards; ‘Hum Aapke Hain Koun…!’ – a film that managed to
rewrite history by being the highest grossing film of all time in Indian cinema
and started the trend of glamorous musicals in India . ‘Hum Saath Saath Hain’
is still considered the quintessential family film across all the generations,
it was one of the biggest star cast ensembles of it’s time. ‘Vivaah’ is lauded
for being one of the most simple and yet profound romances till date. ‘Prem
Ratan Dhan Payo’ marks the return of superstar Salman Khan’s most beloved character
– Prem and holds the record of being in the top five bracket of opening day
collections.
Rajshri has enjoyed a special place in the hearts
of Indian audiences for seven decades by exploring new avenues and laying the
groundwork in the entertainment industry while being rooted in the philosophies
of promoting good and wholesome cinema, music and TV serials. Rajshri has
always supported new talent and has been a launching pad for many famous
actors, directors, music directors, singers, producers and cinematographers.
Hum Chaar, Rajshri's 58th
production is slated to release in Early 2019.
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