Tuesday 22 September 2020

20 years; 12th Season; Kaun Banega Crorepati makes a befitting #Comeback

 

Deviyon aur sajjano, brace yourself for the 12th season of Kaun Banega Crorepati (KBC)! Celebrating two decades of unparalleled success and popularity, KBC not only emerged as a game-changer for the Indian television industry but also instilled a larger focus on the power of knowledge being a great leveler. In its 12th Season, the show makes a comeback with a two-fold messaging which conveys not just the bigger and better return of the show amidst a pandemic, but also a motivational nudge for participants and viewers to consider setbacks as a stepping stone for a greater comeback. Produced by StudioNEXT, and hosted by the superstar, Mr. Amitabh Bachchan, Kaun Banega Crorepati will premiere on September 28, and will air every Mon-Fri at 9:00pm only on Sony Entertainment Television.

A thunderous response during the first ever digital audition for KBC Season 12, underlined the raging fire of hope, dreams and aspirations within people from all nooks and corners of the country. As a platform, KBC has gone beyond its capacity as a show year after year, putting the common man at the forefront and celebrating human virtues of self-belief, patience, perseverance, courage, confidence, optimism and intelligence.

While the core of the show remains the same, KBC Season 12 comes with a few changes relevant to the current times. For starters, for the very first time in 20 years, KBC will not host in-studio audience keeping in line with the government mandated safety guidelines and protocols in response to Covid-19. The in-studio audience played a huge role as a lifeline – Audience Poll in helping the contestants on the Hotseat move ahead in the game. This year, Audience Poll will be replaced by the lifeline Video-A-Friend. The other three lifelines remain the same – 50:50, Ask The Expert and Flip The Question. The number of fastest finger first contestants who will compete to be on the hot seat per week, has been reduced from the usual 10 to 8.

With KBC Play Along on Sony LIV, viewers can enjoy the thrill of the gameshow by participating and matching their power of knowledge with the contestants on the hot seat simultaneously, starting 28th September.

The 12th Season of KBC is Co-powered by Vedantu and Tata Salt. The Associate Sponsors are IDFC FIRST Bank, LIC, Asian Paints, Ultratech Cement, QuickHeal, Sensodyne and Nissan. Reserve Bank Of India is the Special Partner on the show.

Tune in to watch the 12th Season of Kaun Banega Crorepati starting 28th September, every Monday-Friday, at 9:00 PM on Sony Entertainment Television

No comments: