The
studio is working from home 24X 7 for production of the soon-to-be-launched kids’
show ‘Dr Tenali Rama’
Leading
animation studio Cosmos-Maya is unveiling its brand new IP, Dr Tenali Rama. The
news of the launch comes ahead of schedule and its production has been
accelerated to cater to the growing demand for fresh audio-visual content to
keep the kids entertained in the present times. The soon-to-be-launched first
season of the slice of life-adventure-comedy series for 4-11 year old kids will have 104 X 11’ episodes. The studio is
currently in discussion with leading Pay TV and OTT platforms for broadcast and
streaming rights of the show, and the partners will be announced soon. The
series is part of Cosmos-Maya’s strategy to provide meaningful entertainment
with a purpose; and attempts to showcase the journey of medical professionals
to young children in a fun and engaging way.
The
IP, which attempts to showcase the lives of Doctors in a day to day setup, is
in line with Cosmos-Maya’s USP of ‘Novelty with Relatability’. The studio has
employed a never-done-before visual design style to chronicle the life of Dr
Tenali Rama, the 9-year-old
child genius who is a qualified doctor. He works in his family’s hospital and
his parents are themselves highly qualified doctors. Just like his namesake,
the legendary Tenali Rama (cohort of King Krishnadevaraya), the young doctor is
known for his problem solving abilities, wit, and comic timing. Tenali is
another big-hearted doctor who treats his patients more with goodwill, care,
and empathy, than with medical acumen. Medically trained but a doctor of life,
Tenali provides remedies to patients’ day to day problems. No matter what the
problem, Dr Tenali Rama has the solution. His treatments though simple, have a
deep impact on the patient’s life and overall well-being. The show’s relatable
storylines are fun and entertaining, and children will be able to easily decode
medical concepts. The show celebrates unity in diversity with an array of
characters from different cultures of the world.
Anish
Mehta, CEO Cosmos-Maya said, “Cosmos-Maya humbly extends solidarity to the
Covid-19 warriors
with Dr. Tenali Rama. If by way of this show we can tell children the
importance and impact of these real-life superheroes on society, we will have
done justice to our Creative Social Responsibility. Children are in for a treat
as the show’s production is currently running ahead of schedule from home and
round-the-clock. As a studio, we are ready, willing, and eager to meet to the
growing demand for fresh, high-quality Audio-Visual content.”
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